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Daytona Commercial Breakdown??
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Author:  Lone Gunman [ Mon Feb 25, 2013 7:22 am ]
Post subject:  Daytona Commercial Breakdown??

The way things are going, it won't be too long before commercial time will be more than actual programming time!! I was noticing a week or so ago during a movie that the commercials are now between 4 and 5 minutes long and the program sessions aren't much longer than that. Here is some info I got from http://www.jayski.com concerning commercials and the Daytona 500 yesterday:

http://www.jayski.com/cupnews.htm

Quote:
Race and Commercial Breakdown of the 2013 Daytona 500: For those of you NASCAR fans that like stats and love to hate commercials, here is the breakdown for Sunday's race. Began recording the times at the Invocation of the race at 1:10 PM, and stopped at the waving of the checkered flag at 4:39 PM (all times are EST). Fox was the broadcast team for this event.
Total number of commercials: 138
Total number of companies or entities advertised: 76
Number of traditional commercials (not split-screen): 123
Total number of companies or entities advertised: 63
Number of 'Side-by-Side' commercials during race broadcast (split-screen): 15
Total number of companies or entities advertised: 13
Number of times Fox utilized 'Side-by-Side' commercials during this broadcast: 4
Total number of brief promos of products/services during the race broadcast: 42
Total amount of time these brief promos take during broadcast: app. 5 min. 20 sec.
Start time to record race/commercial periods: 1:10 PM
End time to record race/commercial periods: 4:39 PM
Total minutes of complete race broadcast: 209
Minutes of race broadcast: 142
Minutes of traditional commercials (not split-screen): 66
Minutes of 'Side-by-Side' commercials (split-screen): 8
Number of times Danica Patrick was NOT referred to as a driver (leading many to wonder, "Then what DOES James Franco think she does?"): 1
Number of stealthy whispered conversations between a rookie and a veteran (leading many to wonder, "Perhaps he's telling her that, of course, she IS a driver?"): 1
Number of missed restarts: 0
Number of 'mystery cautions' (debris not shown): 2
Total race brdcst time 142 Total comm. brdcst time 66
See past races, links and more my TV Commercials page.(2-25-2013)


And I remember when cable TV first came out it was suppose to be commercial free? :-k How's that working for us now? :-k

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